AMAZON PRIME STUDIOS 'THE TERMINAL LIST'
Perspective is everything.
Amazon Prime Studios tasked us to craft a global campaign for The Terminal List anchored and supported by numerous “THINK BIG” 360 Tactics. Our creative should entrench audiences into an enigmatic and visceral journey of edge-of-your-seat suspense followed by explosive and gritty action. Thought-provoking breadcrumbs showcase Reece at the center of a dangerous web of conspiracies, causing audiences to lean in more and more, phase by phase. Come launch, audiences will have no choice but to stream if they want to learn the many truths that will finally be revealed.
Concept | Strategy
Agency: 160over90 (An Endeavor Company)
Our memories are unreliable. But even knowing that, when your memories are questioned, you start to question yourself. Get our audiences to question their memories, just like James Reece (Chris Pratt) does.
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